Hala Ballouz

President & CEO
Electric Power Engineers


Hala N. Ballouz has been a lead consultant in the electric power industry since 1991. She is the CEO and President of Electric Power Engineers, LLC. and a registered Professional Engineer (P.E.) with expertise focused on power systems and energy market study. She is also the founder of ENER-i. AI, Inc. is a firm focused on innovation in software + consulting for modernizing the digitization of electric utility grids.

Ms. Ballouz has also been an advisor nationally and internationally on the integration of renewables and smart grid development. She is an innovator in the holistic study of planning and operation of transmission and distribution (T&D), and integration of generation, load, distributed resources, and new technologies, including applications of DERMS and Advanced Power Management systems. She has also founded GridNEXT, while President of the Texas Renewables Energy Association (TREIA), and established the first of a kind series of conferences focusing on grid modernization to further the integration of renewables.

She is currently leading the innovative development of integrating smart grids into T&D planning and operation through innovative software development and application; with her vision, she set a founding cornerstone at Texas A&M University’s Smart Grid Center to integrate ENER-i distribution system analytics & DER platform to fuel innovation in holistic electrical grid planning.

She is a recognized leader in power systems as well as in empowering women in the energy industry. Through an excellent team of power systems engineers, her companies are on an exceptional path of growth. Hala Ballouz has also been the recipient of the 2020 Woman in Power Award.

Hala Ballouz holds a Bachelor of Science and a Master of Science degree in Electrical Engineering.